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Jan 15, 2019

Do you have a marketing plan for your accounting firm? Or, are you kind of winging it as you go, hoping dream clients fall into your lap?

 

I’ve worked with a lot of accountants, and I know that many of you shudder at the thought of having to go out and market yourself, so you avoid it at all costs. But, as I’m sure...


Jan 1, 2019

007 | 5 Steps to Developing a Winning Elevator Pitch for Accountants

Do you have a pre-written and practiced “Brand Shake?”

If you’re not familiar with the term Brand Shake, it is the term I like to use with my Royal Family to describe the ever-important elevator pitch.

Having an award-winning elevator pitch is...